Marketing Overview | WELL Core Certification

Building owners and investors can play a pivotal role in advancing human health by designing and operating buildings with health in mind. Ensuring that key elements such as the building structure, window locations and glazing, building proportions, the heating, cooling and ventilation system, and water quality are designed for health can have a significant impact on the tenants, visitors and staff. Earning WELL Core Certification verifies the performance of your building, and communicates to tenants that you are committed to partnering with them in creating a healthy environment for their employees. Based on the number of health promoting strategies you achieve, WELL recognizes leadership at Bronze, Silver, Gold and Platinum levels, providing you flexibility on how to meet your goals.

WELL Core Certification provides a strong basis of design and performance that makes it easier for tenants to further pursue WELL Certification for their fitouts. By building upon the attributes of a WELL Certified™ base building, tenants can then add wellness-focused elements like nourishment programs, fitness policies and healthy materials, among many other strategies. In addition, tenants of a WELL Core Certified space are charged a lower rate per square foot than other projects, resulting in a financial incentive that helps tenants pursue their own certification achievements.