Tool
Visual Brand Guidelines
At the International WELL Building Institute we aim to inspire and empower communities so that they have the knowledge and the resources to drive our vision forward. An important part of this is presenting a clear and consistent brand proposition.
IWBI’s visual identity is bold and bright. As a champion of health and well-being for all, we take a warm, authentic approach that embraces simplicity. The brand provides elegant solutions that feel practical and empowering.
These guidelines have been created to help you in successfully applying the brand and upholding these standards. Together, we are WELL.